NASDAQ, the second-largest stock exchange in the world by market capitalization, is known for its trading floor, but the exchange is only a small part of NASDAQ's revenue stream. The NASDAQ team came to us looking for a user experience that drive leads to their robust suite of financial services tools. The audience was predominantly mobile-first, and NASDAQ required enterprise-grade content management capabilities and governance. We developed an SDL Tridion back-end with a crisp, lightning-fast responsive user interface that was appropriate for one of the world's leading names in technology.
Role: Senior Digital Project Manager, Executive Sponsor
Goal: Lead Generation
Agency Services: Content Strategy, User Experience (UX) Design, User Interface (UI) Design, Responsive Web Design, Content Strategy, SDL Tridion Content Management System (CMS) Implementation
Industry: Financial Services